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Posted on: Thursday, February 04, 2010 4:02 AM
Author: Scribd Feed
Subject: Case Study - Nordstrom 1998 - a Show Company
| Case 23 NORDSTROM 1998 I. CASE ABSTRACT Nordstrom started as a shoe store in the early 1900s and prospered under a philosophy of business that stressed providing customers with the best service, wide product selection, high quality, and value. Starting in the early 1960's, the company transformed itself into one of the nation's most successful specialty apparel retailers whose ninety-two stores sold approximately $4.1 billion in fiscal year 1997. The company is noted for its depth of inventory, attentive sales staff, and satisfaction-guaranteed service. The apparel industry is characterized by |
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